It reduces low-quality enquiries and increases quotable ones. A multi-step form that shows progress typically converts as well as a short one, with far more useful detail.
Service
Quote Requests & Lead Capture
Enquiry forms built for your business, so you receive the details you need to respond.
Overview
Fewer calls. Better enquiries.
A generic contact form can produce a vague message: "Hi, can you give me a price?" That can mean two days of back and forth before you have the details you need to respond.
A quote form built around your business asks the right questions up front, from requirements and timing to photos, so you can assess enquiries and respond with the details you need.
Positioning
Built around how your business actually wins work
Grounded in what your customers search for and compare, not a generic web design process.
Who it is for
- Businesses that provide quotes after a site visit
- Businesses drowning in unqualified calls
- Anyone slow to respond to enquiries
- Teams with no record of past enquiries
Problems we solve
- Enquiries with no useful detail
- Losing work to whoever replies first
- No photos before a site visit
- Leads lost in an inbox
Features
What is included
01
Quote builders tailored to your business
02
Photo and document upload
03
Instant email and SMS notification
04
Enquiry dashboard and history
05
CRM handoff
06
Spam protection without CAPTCHAs
How we work
A delivery process built for this service
A clear, phased route from first conversation to a launched site you know how to run.
-
01
Define
The five questions that help you assess an enquiry and prepare a quote.
-
02
Build
A multi-step form that feels quick rather than like paperwork.
-
03
Route
Instant notification, plus a dashboard so nothing gets lost.
-
04
Follow up
Automated reminders on Growth and Complete so no lead goes cold.
Use cases
Where this service creates value
A landscaper receiving garden photos with every enquiry
A driving instructor capturing licence status and availability
A service business filtering enquiries below its minimum project value
Why Look North Digital
Why work with us
Standard from £1,295
Quote requests and contact forms are included in every package.
Written for your business
An electrician and a dog groomer need very different questions.
Nothing gets lost
Every enquiry is stored, not just emailed.
FAQ
Questions we get asked most
Straight answers, before anyone mentions a discovery call.
Yes. Photo upload is included from Growth upwards and is the single biggest time-saver for trades that quote on site.
CRM integration is part of the Complete package, and can be added to Growth.
Pricing
What it costs
Packages from £1,295, all including AI training and content, quote requests, review optimisation and contact forms.
Essentials
£1,295
A credible presence that turns visitors into enquiries.
Best for: Sole traders and small teams who need to look established and get the phone ringing.
- Up to 7 pages, designed mobile first
- Copywriting for every page
- Google Business Profile setup and optimisation
- Contact forms and click to call
- Call tracking number
- Basic on-page SEO
- Google Analytics and conversion tracking
- Audience Simulator access, included
- 2 rounds of revisions
- Live in 10 working days
Complete
£1,995
For businesses that want every enquiry answered.
Best for: Established businesses whose customers have questions before they get in touch, and who need enquiries captured while they are busy.
Everything in Essentials, plus:
- Up to 12 pages, including service and location pages
- Website Chatbot configured to your business, live at launch
- Enquiry notifications by SMS and email
- WhatsApp enquiry capture
- Review generation setup
- Photo and video gallery
- 3 rounds of revisions
Growth
£2,495
For businesses ready to buy leads through Google.
Best for: Businesses that want to turn ad spend into enquiries, bookings and sales, with tracking to measure results.
Everything in Complete, plus:
- Dedicated PPC landing pages
- Full conversion tracking and call attribution
- Google Ads account build, keyword research and campaign structure
- Competitor analysis
- Priority build, live in 7 working days
Website Care £59 a month Required
Hosting, SSL, daily backups, security monitoring, software updates, uptime monitoring, up to 30 minutes of content changes each month and email support.
All prices exclude VAT.
Keep reading
Related pages and guides
Where this service fits for particular businesses, and our guides on the same subject.
More from us
Official sources
External sites open in a new tab. We link to regulators, trade bodies and primary sources only.
In short
Quote requests and lead capture: quick answers
Look North Digital builds quote request forms tailored to your business, helping you collect the details needed to assess and respond to enquiries. The service is for businesses that want more useful enquiries and a record of leads.
- Price
- Packages from £1,295, excluding VAT
- Monthly care
- Website Care required at £59 a month, excluding VAT
- Included
- Quote requests and contact forms in every package
- Enquiry records
- Dashboard and enquiry history
- How to start
- Share your services and the towns you cover
How much does a quote request form cost?
Look North Digital includes quote requests and contact forms in every package, starting at £1,295. Website Care is required at £59 a month; all prices exclude VAT.
What does a quote request and lead capture system include?
Look North Digital builds quote forms around the questions your business needs answered. Features include an enquiry dashboard and history, notifications, document upload and spam protection without CAPTCHAs.
Can customers upload photos with a quote request?
Yes. Photo upload is included from the Growth package upwards.
Can quote request enquiries go to my CRM?
Yes. CRM integration is part of the Complete package and can be added to Growth.
Will I be notified when someone requests a quote?
Look North Digital includes email and SMS enquiry notifications in the Complete package. Automated follow-up reminders are available on Complete and Growth.
Will a longer quote request form reduce enquiries?
A longer quote request form can reduce low-quality enquiries while increasing quotable ones. A multi-step form that shows progress typically converts as well as a short form while collecting more useful detail.
Next step
Ready to get a price?
Tell us your services and the towns you cover. We will send a fixed quote, not a range.